I have gotten A LOT more responses to my previous blog entry than I expected.  Mostly good responses though.  One thing that I wanted to formally revisit was Point #6.  I feel like I was a bit harsh with this point and it definitely generated a response that I wasn’t too psyched on.  So i will clarify.  Climbing companies make very good products and manage to stay afloat purely because they make very good products.  With the little money that comes into the industry, this only makes sense.  Very little room for bad products.  So I feel I was wrong in this regard.  Also, I wanted to make it known that I know very little about marketing.  I hope to learn more in the future.  I do know that in a lot of ways that the a lot of the marketing currently being done by climbing companies hasn’t yet lived up to its potential.  If it had we would all be doing better financially.  I know that I have a lot of ideas that I think could really work in the way of marketing climbing, but I haven’t had the time recently to sit down and put them into a structured concept.  All I can say is that they would be much different than what we are seeing now.  Maybe they would work, maybe they wouldn’t.  Such is the game.